Difference between revisions of "Privacy Value"

Revision as of 11:15, 25 May 2025

Meme

Users seem to value their Privacy, but at a very low value compared to convenience.

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Timothy RuffTimothy Ruff

• 1st1st

Chief Strategy Officer, Digital Trust Venture Partners. Co-founder: Evernym, Provenant, healthKERI and Credential Master. Co-Inventor, Sovrin.Chief Strategy Officer, Digital Trust Venture Partners. Co-founder: Evernym, Provenant, healthKERI and Credential Master. Co-Inventor, Sovrin. 3d • Edited • 3 days ago • Edited • Visible to anyone on or off LinkedIn "For a paltry $50/month, Gen Z will download a tracking app on their phone that captures 'nearly everything they do on their mobile devices for as long as they keep the app installed, creating an extensive dataset that clients can query.'"

I don't have an ethical problem with this. If someone wants to be an exhibitionist with their own behavioral data, and fully consent to it, that's their prerogative.

It is sad to see, however, the cultural shift that accepts and encourages this...

(thanks to Michael Leahy for the heads up) …more View Fred Bingham’s graphic link Fred BinghamFred Bingham

• 3rd+3rd+

Privacy, Security, AI, & Tech | CIPP/US/E/A/C, CIPM/T | CISSP & CCSP AssociatePrivacy, Security, AI, & Tech | CIPP/US/E/A/C, CIPM/T | CISSP & CCSP Associate 4d • 4 days ago • Visible to anyone on or off LinkedIn

Follow Gen Z is lining up to download third-party trackers and sell their data. Yes, you heard that right.

Forget about CIPA litigation and NOYB for a moment. They were a bad dream.

The next generation is the least worried about privacy (see: https://lnkd.in/ghFNqMxW) and are eager to share their behavioral data with adtech and marketing agencies --- for a price --- a rather modest price, as it turns out.

For a paltry $50/month, Gen Z will download a tracking app on their phone that captures “nearly everything they do on their mobile devices for as long as they keep the app installed, creating an extensive dataset that clients can query,” according to Generation Lab (https://lnkd.in/gZcUH2xE).

Per Generation Lab’s privacy policy, this includes identifiers, employment information, financial information, protected classes, transaction history, geolocation, call recordings, inferences, and other data categories.

Is this data collection legal? The privacy disclosures are transparent and Generation Lab claims compliant with all relevant privacy regulations, including the GDPR and CCPA.

Is this data collection ethical? There’s an arm’s length transaction, so... Probably?

As a data privacy lawyer, this feels like a shocking generational shift in our perspective about privacy.

hashtag#Privacy hashtag#Ethics hashtag#ConsumerProtection hashtag#CCPA hashtag#GDPR hashtag#CIPA likeinsightful 13 Alen Horvat and 12 others 9 comments

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I agree 💯

Thanks for sharing, Timothy

Well said Timothy

Insightful, thank you Timothy

Timothy, I agree

Great perspective

Timothy I'm with you

Tom Jones

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Current selected sort order is Most relevant Most relevant View Paul Knowles’ graphic link Paul Knowles

• 1st

Chief Data Officer at Secours.ai (edited) 1d

In almost every advanced analytics use case, the client will seek access to rich, aggregated datasets that inevitably contain personal information. That’s acceptable — provided those datasets exclude all personally identifiable information (PII).

To be crystal clear: - Personal Layer = identifiable attributes (e.g., names, social security numbers, contact details, national IDs)

- Data Layer = de-identified but contextually rich datasets (e.g., sleep duration trends, app feature usage, content engagement levels, energy consumption habits, time-of-day activity preferences)

We must maintain this ontological separation rigorously in every client-facing or publicly accessible dataset. No exposure of the Data Layer should ever permit identity resolution, regardless of the sophistication of downstream analytics or the commercial value of the insight. …more

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Reply View Simon Burden’s graphic link Simon Burden

• 3rd+

Head of competition law, consumer and digital policy 1d

Is there an externality at play at all? Does collecting intimate levels of data about one person (with their consent, and paying them), then make it easier to target another person with equivalent attributes who does not want to be tracked and is not paid?

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See previous replies View Michael Leahy’s graphic link Michael Leahy

• 2nd

Let's Go! 1d

Correlation might matter = who knows? I suspect the "real" issue is that "permission" is often illusory as one must provide data if they wish to use the associated service. More tragic, government can buy data that is "commercially available that it would need a warrant to collect itself. The breadth of potential data sources is innumerable and beyond the average person's comprehension according to several Pew Research polls. If the issue were as simple as a contractual meeting of the minds, this issue would not exist IMO. …more

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Reply View Alex Wakeland’s graphic link Alex Wakeland

• 2nd

15+ years as an IBEW Lineman, I use social media and workforce solutions like JNCTN to drive engagement. In today’s market, it’s not just about competing for work, but for the workforce itself.Opinions pieces are my own. 3d

The people they surveyed might be “lining up,” but in the real world, my kids use fake names online and actively avoid apps that track them. I seriously doubt participation will be anywhere near what they’re projecting.

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See previous replies View Steven McCown’s graphic link Steven McCown

• 2nd

Chief Architect, Applied Crypto R&D, CISM, CDPSE, Patented Inventor 2d

Alex, I totally agree. The problem is that we have a surveillance capitalism (sorry, 'targeted advertising') network driving the internet and many people don't know what to do. Many of those would rather get $50 for being tracked than $0 for still being tracked...

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