Difference between revisions of "A/B Testing"

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==Problem==
 
==Problem==
 
==Solutions==
 
==Solutions==
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The wiki page [[Hunting]] discusses the strategy for finding the best solution and maintaining the performance of the web site where the internet [[Ecosystem]] is constantly changing.
  
 
==References==
 
==References==

Revision as of 15:08, 17 August 2018

Full Title or Meme

A stratagem for comparing two User Experience options by running both in parallel and comparing results.

Context

The difficulty in determining the impact of changes on the User Experience at a Web Site has lead to a range of techniques, the easiest to implement being the simple expedient of just enabling any proposed, and pretested User Experience as a live version of an already deployed Web Site, or other rendering of a User Experience.[1] Under the assumption that pre-testing has shown no problems, the best approach is to introduce it to a small of Users and ask for feedback from the user or just to monitor their reactions to the site. The larger the change, the more likely to take a while before the user response can be fairly evaluated.

Problem

Solutions

The wiki page Hunting discusses the strategy for finding the best solution and maintaining the performance of the web site where the internet Ecosystem is constantly changing.

References

  1. Wikipedia, A/B Testing. (current) https://en.wikipedia.org/wiki/A/B_testing