User Choice Experience

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Full Title or Meme

Giving users control over the release of their personal information requires a User Experience that they are willing to tolerate.


The Paradox of Choice

  • In his book The Paradox of Choice – Why More Is Less ISBN 0-06-000568-8 (2004-01-06) American psychologist Barry Schwartz makes the case that more choice may not be helpful in making a decision. The user should be given only sufficient choices that have interesting and different consequences, or he will become confused and may not be able to make any decision at all. See the Wikipedia entry for more discussion.
  • In a Wired article (2021-11-24) Sandra Metz points out that user control provided by megaliths like FaceBook make a mockery of choice. Until there is effective legal penalties from bad behavior the choice provided by users will be deliberately obscure and hard for the user to understand.
    Empowering consumers by giving them a say is a noble goal that certainly has a lot of appeal. Yet, in the current data ecosystem, control is far less of a right than it is a responsibility—one that most of us are not equipped to take on. Even if our brains were to magically catch up with the rapidly changing technology landscape, protecting and managing one’s personal data would still be a full-time job.