Identity Continuity
From MgmtWiki
Full Title or Meme
Consciousness is often conflated with Identity Continuity. Considering the river as Heraclitus did, the contents of the river is continuously replaced, as are the cells in your own body. Yet we are comfortable saying yesterday as well as continuing into the present that this is the same entity today as it was yesterday.
Yet people die and rivers dry up. But the memory of them may well live on indefinitely.