Difference between revisions of "Technology Acceptance"

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# Perceived Usefulness (PU) and  
 
# Perceived Usefulness (PU) and  
 
# Perceived Ease of Use (PEOU).
 
# Perceived Ease of Use (PEOU).
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==References==
 
==References==
  
 
[[Category: User Experience]]
 
[[Category: User Experience]]

Revision as of 12:31, 14 June 2022

Full Title or Meme

A human's psychological state with regard to voluntary or intended use of a particular technology.

Context

The Technology Acceptance Model (TAM), a model related to technology adoption and use[1] The TAM model adapted the belief-attitude-intention-behavior relationship to explain user's acceptance of technology. TAM provides a basis with which one traces how external variables influence perception, attitude, intention to use a particular technology and the actual technology use. Two cognitive beliefs are posited by TAM:

  1. Perceived Usefulness (PU) and
  2. Perceived Ease of Use (PEOU).

References

  1. ↑ F. D. Davis, Perceived usefulness, perceived ease of use, and user acceptance of information technology (1989) MIS Quarterly 13(3), 319–340