Difference between revisions of "Technology Acceptance"

From MgmtWiki
Jump to: navigation, search
(Context)
(Context)
Line 6: Line 6:
 
# Perceived Usefulness (PU) and  
 
# Perceived Usefulness (PU) and  
 
# Perceived Ease of Use (PEOU).
 
# Perceived Ease of Use (PEOU).
 
\
 
  
 
==References==
 
==References==
  
 
[[Category: User Experience]]
 
[[Category: User Experience]]

Revision as of 12:31, 14 June 2022

Full Title or Meme

A human's psychological state with regard to voluntary or intended use of a particular technology.

Context

The Technology Acceptance Model (TAM), a model related to technology adoption and use[1] The TAM model adapted the belief-attitude-intention-behavior relationship to explain user's acceptance of technology. TAM provides a basis with which one traces how external variables influence perception, attitude, intention to use a particular technology and the actual technology use. Two cognitive beliefs are posited by TAM:

  1. Perceived Usefulness (PU) and
  2. Perceived Ease of Use (PEOU).

References

  1. F. D. Davis, Perceived usefulness, perceived ease of use, and user acceptance of information technology (1989) MIS Quarterly 13(3), 319–340